Archive for the ‘Online Businesses’ Category

Google Snags Invite Media in Display Ad Bid – 307th Edition

Tuesday, September 7th, 2010

Search giant continues its aggressive rate of acquisitions, this time snapping up Invite Media, a firm specializing in real-time bidding technology for selling display ads.
By Lifepath Unlimited
Lifepath Unlimited Review

IBM Grabs Coremetrics for Marketing Analytics – 308th Edition

Tuesday, September 7th, 2010

SaaS-based Coremetrics ties into IBM’s larger strategy of beefing up its cloud-based, on-demand offerings for enterprises.
By Lifepath Unlimited
Lifepath Unlimited Review

VeriSign Corners SSL Certification – 309th Edition

Tuesday, September 7th, 2010

The latest market share figures from Netcraft show VeriSign’s made significant gains. But the report also shows why the SSL market is hard to quantify.
By Lifepath Unlimited
Lifepath Unlimited Review

Google Commerce Search 2.0 Reups e-Tail Play – 310th Edition

Tuesday, September 7th, 2010

Search giant refreshes search optimization offering for online retailers with a host of new features to drive e-commerce and compete with heavyweights like Amazon.
By Lifepath Unlimited
Lifepath Unlimited Review

Google, SBA Offer SMBs New Online Tools – 300th Edition

Tuesday, September 7th, 2010

The partnership between Google and the Small Business Administration offers training and online tools designed to help small businesses and entrepreneurs.
By Lifepath Unlimited
Lifepath Unlimited Review

Mulling Facebook as a Marketing Must-Have – 301th Edition

Tuesday, September 7th, 2010

“The Facebook Era” author says the social networking phenomenon is fertile ground for growing efficient marketing and communications programs.
By Lifepath Unlimited
Lifepath Unlimited Review

Yahoo, Microsoft Ready Search Ad Integration – 302th Edition

Tuesday, September 7th, 2010

Ad customers get some early details on migration.
By Lifepath Unlimited
Lifepath Unlimited Review

Yahoo Fields Concerns Over Microsoft Ad Switch – 303th Edition

Tuesday, September 7th, 2010

Web portal seeks to answer questions of advertising partners concerned with the transition to Microsoft’s adCenter once the companies’ search partnership is completed.
By Lifepath Unlimited
Lifepath Unlimited Review

Microsoft Files Suit Against Click Fraudsters – 304th Edition

Tuesday, September 7th, 2010

Claiming that it has detected a novel form of click fraud that was gouging advertisers, Microsoft’s legal team has sprung into action with a pair of lawsuits this week.
By Lifepath Unlimited
Lifepath Unlimited Review

IBM, Ariba Chat Up E-Commerce Collaboration – 305th Edition

Tuesday, September 7th, 2010

Pact brings IBM’s LotusLive collaboration tools to Ariba’s e-commerce cloud to improve the efficiency and profits of enterprise sales teams.
By Lifepath Unlimited
Lifepath Unlimited Review